Pros

• easily accessible from any PC, 24 hrs/day

• good way for travellers to meet singles at various destinations

• builds your social network by allowing you to search for and meet like-minded people

• worldwide medium so you can meet people all over the world

• inexpensive way to browse an unlimited number of single men and women

• offers good flirting practice

• free anonymous email accounts

• new video dating and voice personals help you get more of a sense of the person

Cons

• photos can be out of date or inaccurate representations

• dishonesty abounds - made up profiles, exaggerated claims, married people posing as singles, and more

• chemistry cannot be determined online

• inexpensive up front, but the cost of going on numerous poorly-matched dates adds up fast

• a "qualified lead generator" - nothing more

• safety can be an issue. Remember you're dealing with total strangers, so be sure to limit the amount of personals information you reveal online and always meet your date in a public space